Social
Social Media can elevate the messages you want to tell.
Our social media programs, as an extension of our proven thought leadership and digital communications programs, elevate the public profile of executives, wider teams and our clients through tailored content directly aligned to their sales and marketing strategies.
Social Media Management & Content Creation
At the bread and butter level we can develop the content for company social media profiles, whether it’s on LinkedIn, Facebook and/or Twitter. We can also regularly monitor these channels for media and analysts/influencers (where applicable) to follow and engage. We work closely with our clients to understand the meaningful messages they wish to convey, and we regularly monitor and review engagement to understand what’s working, and what needs to be optimised.
Influencers & PR
We can also develop and manage an individual influencer program which can be incorporated into a company’s overall social media program. We combine thought leadership concepts with the business overall strategy and key messages to develop relevant, impactful posts for your social channels. We find these content assets can be incorporated into media programs as well, as by-line articles or op-eds, with a few tweaks from your PR and comms teams.